The ability for a business to communicate with their prospects and customers faster has many options today. Enabling your website and business to leverage live chat, messaging and SMS as “real time” channels are all options. But what solution is the best type for your needs? We think using SMS to text with your prospects…
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The modern consumer’s buying journey is more complex than ever before. With almost endless information at their fingertips, consumers are often overwhelmed and seek clarity before making a purchase. They also seek the easiest path to getting answers. This is where the art of asking and answering questions comes into play. By understanding the pivotal…
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Google is testing an expansion of its Google’s Business Messages to desktop searches after being a “mobile only” feature for the past few years. This surfaces a “chat with a live agent” call to action and places a chat button in the Google Business Profile. This first surfaced at the Local Search Forums and was…
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As a digital marketing agency, SEO consultant, or web design firm, you are ultimately looking to produce results for your clients. Leads are likely the most important goal for their website as you work to increase their web traffic using content marketing, paid ads, social media, local SEO, and more. How can you make sure…
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People and businesses are increasingly connecting through a powerful, personal medium: messaging. Messaging channels and apps continue to see strong growth in both use and options. Leadferno is growing our business messaging options as well. We now integrate with Google’s Business Messages, allowing customers to chat directly with you from the search results on Google…
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The mobile phone has taken over telecommunications in our lives from the landline. Landlines being used in US homes has dropped below 37%, but for most businesses the landline is still their main contact number. The good news is that most businesses can enable their landline for texting so they can communicate with consumers who…
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Real estate is a communication and relationship driven industry. On top of that, real estate moves fast, making it the perfect fit for Realtors to utilize text messaging to land more leads, appointments, listings and closings. I personally had a front row seat to of this as my wife has a high-performing Realtor for over…
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The past few years have been packed with endless challenges and changes for every type of business. One challenge consumers have especially felt are supply chain issues. Many businesses have materials or products with intricate supply chains that once disrupted at any step in the process become troublesome. Rising costs, delivery delays, low inventory and…
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Text messaging is a staple of communication for us all. If you are an attorney that isn’t texting with clients and prospects yet, you might be missing out on the preferred communication channel for many. For your prospects, SMS is an easy channel to ask quick questions and provide possible case details that can lead…
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Leadferno’s first ever webinar was a great success! We packed a ton of great content on business texting into an hour long webinar covering: Business texting stats and research SMS marketing consent Business texting strategies and case studies Business texting tips – do’s and don’ts Leadferno features like auto-replies, shortcuts, scheduled messages Security Conversion: Web-to-text…
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Scheduled messages are now available so you can write your text message and send it now, or later. Scheduling your business text messages is one of the most common and easiest ways to take advantage of SMS automation. Text messages sent in the future The uses for scheduled messages are many. Here are just a…
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Text messaging offers many valuable benefits for your insurance agency when added to your communication channels. For your prospects, SMS gives them an easy channel to ask and answer quick questions in order to generate a quote for them. For your agency, texting allows for faster and better communication with policy holders needing help and…
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